Aug 06 2007

Do Or Teach? Which One Are You?
Tuesday, 07 August 2007
"Those who can, DO. Those who cannot do, TEACH. Those who cannot teach, TEACH GYM."
- Jack Black (School Of Rock)

Take a look at your bloated mailbox and you'll notice that most of the emails that you received are from Internet Marketers (Gurus or Novices) selling you the latest widget that have hit the Internet Marketing market. The second most over-pimped tagline on planet Google right now has always been "How To Make Money On The Internet?". The numero uno is "Sex" but that is another story for another day.

Like the gold rush in the Wild West, the internet is littered with shovel-sellers willing to Teach you "How To Make Money On The Internet?"...for a price. The BIG MONEY is in the information, the theories, the secret plans, the blueprints, the magic formulae for ultimate financial freedom.

The massive action needed to get it is conveniently left out and not included in the equation. The Marketing to Internet Marketers is a multi-million dollar industry that sees no end in sight because there are always new angles to sell the same widgets to the same eager buyers over and over again.

The modus operandi is always the same. The Internet Marketers have perfected this blueprint down to the exact science. Look around the market place in ClickBank for sample websites.

Steps
  1. A very big graphical site banner with BIG titles that screams the tag line of the site. Including your pretty mugshot as part of the banner is optional. Some Internet Marketers swear by that tactic to add credibility. Personally, it looks more like a "Used Car Salesman" thingamagic. (Check out your nearest used car dealer and you'll see what I mean)
  2. Using size 24" font with BIG RED COLORS as the heading. The more HYPER the headlines, the better. Pepsi or Coca Cola would'nt be caught dead using this gimmick so it's only applicable to the internet. Try using these hyper words outside the internet and they'll dismiss you as nuts. You be the judge of these classic headliners.

    ButterFly Marketing Headline

    "Stop The Traffic!"
    Imagine If Today, You Put Into Motion A Few Small Actions That In Just A Few Short Weeks Delivered An Unstoppable Flood Of Traffic And Sales In Which The Only Way You Could Shut It Off Would Be To Call Your Web Host...

    ...And Insult His Mother!


    Autopilot Traffic Machine headline

    "Unleash An Unstoppable Traffic Vortex Which Sucks In A LEGION Of Cash-In-Hand Visitors!"


    Autopilot Profits headline

    "The Turnkey Money Machine That Prints Non-Stop Profits For You Automatically, The Lazy Way!"


    Don't cringe. The above headlines might be cheesy but the owners are laughing all the way to the bank with those. I wonder how on earth can they get away with it using such outlandish claims time after time. FTC, are you listening?...
  3. The Ubiquitous Mile Long Sales Pitch Page. This is the meat of the hook-line-and-sinker approach. Feel free to include your very own Before-And-After-Rags-To-Riches story. If you don't have any, try the...

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Filed under About Internet Marketing Blueprints
 
Aug 13 2007

A Road Warrior Worst Nightmare
Tuesday, 14 August 2007
It has been awhile since my last post and for that I humbly apologised. Last week has been a nightmare for me. Let me share with you what has transpired.

Last Sunday in the evening, I logged in to the internet to check the status of this website. I was waiting for the same old homepage to load as usual but instead the dreaded Joomla! page of death appeared.

Image

Well, it was probably a database scripting error and a debugging session later should solve the problem, so i thought. I proceed to check my other websites as a precaution. WTF! All of my other websites on the same host are having the same problem. Please, GOD. Don't let it be a corrupted database issue.

With dread apprehension, I logged in to my cpanel and stared in utter disbelief at my empty MySQL databases. My worst nightmare has hit me in the nuts. In one swoop, all my websites in that domain has been knocked out.

Months of toiling day and night creating my virtual real estate empire came to naught. Tons of articles, sales pages, affiliate links, custom scripts, hand-coded php programs sitting in those databases have disappeared from the face of the virtual world.

If only I had performed the customary databases backup. I felt like crying.

I stared at my laptop screen and was hoping for...

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Filed under About Internet Marketing Blueprints
 
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